Alejandro Ruiz

DESIGN MANAGER

Alicante, Spain. 1975

Graphic designer by the School of Arts and Crafts in Alicante, 1998. With mi brother I could know the needs and exigences of a photographic professional image bank when working with his pictures for the the most prestigious agents at an international level.

In 2000 we founded the studio/publishing company Ambiental Publicaciones, a mark specialised in Tourism and environment. In this field we have produced projects combining printing and audiovisual items.

As result of it are the number of touristic/enviromental campaigns, exhibitions, books to teach about nature, calendars, promotional videos, web pages and books, on of them declared “Of National Touristic Interest”.

In the last years I have been graphic responsible of the project “100% Natural”, the best-seller book “Photographing Wildlife, complete guide for digital Era”, the FOTOCAM Competition o the biggest event in Spain Fotogenio09, as examples of many others.

Many times over a merely graphic job, I have worked in creating projects, creativity and artistic direction.

When the first memory you have of your elder brother is handholding a camera and going to join a ecologist concentration to stop the traffic in a road at a natural Park to call the public attention on the road kills on wildlife, is difficult not to be involved to the beautiful world of photography and nature conservancy.

I know by own experience that the better way to move a person is by a stunning picture. And in this project we are going to find the most beautiful together with the most terrifying of what we have done to our coast. And also those scientific texts that will bring the growing number of members that are part of the crusade.

I always get personally involved to maximum in every project, and still not sure if the insomnia takes me to inspiration or if it´s this that takes me to be awake in the night. I feel S.O.S. PAISAJES DE MAR / SPANISH COASTLINE is an essential project to spread and help preserving our damaged coastboard.

From this blog I cheer you up to participate, and also feel we all together will be able to find solutions to this destruction.